Case studies
Client work from analysis to outcome
See how we approach software solutions, tailored CRM, and digital programmes across different industries and goals.
Custom CRM
Industry trends and custom CRM leadership
How spotting industry trends keeps lanewayssd ahead - and why custom CRM built for your organisation, flow, and strategy outperforms generic tools.
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SEO
SEO case study: Sparrow Insurances
Helping health, beauty, and wellness businesses find the right cover with stronger search visibility and content that builds confidence.
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Web & SEO
FD Beck Insurance Brokers: website, content and SEO
A Melbourne insurance broker with an outdated site and an SME budget. We rebuilt the website to retain SEO and keep costs low, added video and blog content, embedded online quoting, and ran a full SEO campaign.
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Custom Software
Elder Onboard: aged care software for the future
HR, roster, payroll and resident billing software for small to medium aged care facilities, designed and built from concept on AWS to scale as facilities are added, with flexible team billing.
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Web & SEO
Vermont Aged Care: new look and quality SEO
A modern digital presence matched to renovations, with SEO that supports the right resident referrals for a high-care facility.
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Recognition
Recognised among top Australian developers
Independent recognition from Clutch for delivery quality - reinforcing a track record across software, CRM, and digital programmes.
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